Amsterdam, April 16, 2025 - Momentum Leisure, leading developer and operator of premium
theme parks in Central and Eastern Europe, is expanding its collaboration with Paramount
Location-Based Experiences. Momentum Leisure's three Majaland theme parks in Poland are
getting a brand new Nickelodeon zone, where guests can meet costume characters of the iconic
Marshall, Chase and Skye of PAW Patrol®, produced by Spin Master Entertainment, in addition
to SpongeBob and Patrick from SpongeBob SquarePants.
In July of 2024, Momentum Leisure and Paramount announced that they will further thematize the
three operational Majaland parks. Within the partnership, Momentum Leisure is responsible for
the construction and operation of the parks as owner. Paramount provides long-term design and
licensing services for the Nickelodeon zones.
Roland Gerets, Chief Marketing Officer of Momentum Leisure: “We are proud of the close
collaboration with our partner Paramount. With the prominent presence of the very popular
Nickelodeon-characters – with exclusive rights for Poland and Romenia - we’re providing our guests
with an even more beautiful range of entertainment.”
Momentum Leisure opened its third theme park in Poland last year: Majaland Gdansk. After
Majaland Kownaty (2018), just across the border from Berlin, and Majaland Warsaw (2022), the
company thus strengthened its position in the growth market of Central and Eastern Europe. The
parks welcome almost 300,000 visitors per year. A beautiful new theme park in Gliwice, Poland, is
expected to open its doors in the first quarter of 2027. With a residential market of around 11.4
million people, the new park will cover a significant group of future visitors.
Majaland Gdansk will be the first Momentum Leisure theme park that will be equipped with a
Nickelodeon zone, followed by Majaland Kownaty and Majaland Warschau.
About Momentum Leisure
Since 2008, Momentum Leisure has developed and managed premium theme parks throughout
Central and Eastern Europe, delivering unforgettable experiences and memories for visitors of
all ages. Following the successful openings of Majaland Kownaty (2018) and Majaland Warsaw
(2022), Majaland Gdańsk opened its doors in 2024. Momentum Leisure’s development strategy
focuses on opening new theme parks with diverse themes, emphasizing safety, family-oriented
fun, shared experiences, and sustainable practices.
About Paramount Location-Based Entertainment & Experiences
Paramount Location-Based Entertainment & Experiences brings Paramount’s stories and
franchises to life across experiential touchpoints, including theme parks, hotel & resorts, water
parks, cruises, pop-ups, attractions, themed restaurants, Broadway musicals, touring shows,
and more. Driven by iconic consumer brands, Paramount Location Based Entertainment &
Experiences operates globally with more than 50 restaurants, 7 hotels & resorts including
Nickelodeon Punta Cana, Nickelodeon Riviera Maya and Paramount Hotels in Dubai, theme
parks and family centers across the US, the UK, Spain, Germany, Australia, Italy, Belgium,
China and Malaysia and stage shows including Mean Girls The Musical, The SpongeBob
Musical, Clueless, The Musical, and the family touring hit PAW Patrol Live!
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